Benefits & Advantages of Hospital Digital Signage in Hospitals

Hospitals are high-stress environments where communications can easily get lost in the shuffle. Many hospitals are currently modernizing their facilities by incorporating digital signage solutions to address issues related to disseminating vital information.

Digital signage helps hospitals better meet the needs of their staff, patients, and visitors by strategically placing digital displays at high-traffic entrances and other key locations within the building. Investing in a digital signage solution can significantly increase productivity and enhance patient care. Here are the top benefits of using digital signage solutions in hospitals.

Educate Patients

The well-being of employees, patients, and visitors, along with the efficiency of daily operations, relies on the reliability of hospital-wide messaging systems. Digital displays allow for instantaneous updates to health, safety, and hygiene messages. Unlike paper materials like posters and pamphlets that require reprinting, digital signage can quickly adapt to ever-changing circumstances.

For instance, during the COVID-19 pandemic, hospitals may need to emphasize the importance of social distancing and proper hygiene. Given the virus's rapid spread, it's crucial that all hospital staff are aware of the necessary protocols to prevent further casualties.

Emergency Communications

In medical emergencies, digital signage solutions are invaluable. During a crisis, hospital staff can use display screens to alert everyone in the building. For example, if a child goes missing, the hospital can immediately broadcast an alert via digital displays.

Improve Waiting Room Experience

Waiting can be stressful, especially if you or a loved one is ill or recovering from surgery. Digital signage in waiting rooms can help reduce anxiety by displaying expected wait times and providing engaging content that is both distracting and informative. In surgical waiting rooms, digital signage can update family members on patients' conditions using identification numbers instead of names. This allows loved ones to track the patient's progress through the hospital, from admission to the operating room and then to recovery, thereby reducing their stress and freeing up hospital staff to provide the best care possible.

Real-Time Updates

Digital signage allows for real-time information updates. Using cloud computing apps, nurses and office workers can simultaneously change the information displayed on all hospital screens. This makes communication more efficient by allowing content to be continuously updated and prioritizing time-sensitive messages. It's a much more convenient option than managing paper supplies and keeping up with constantly changing information.

Promotion

Strategic advertising can make digital signage solutions more cost-effective for widespread hospital implementation. Advertisements tailored to the interests of hospital visitors and patients can generate revenue for necessary facility improvements and upgrades. Surveys have shown that 75% of people who view a digital sign in a hospital remember at least part of the message. Digital signage solutions can reduce perceived wait times by as much as 35%, benefiting both staff and patients.

Hospitals can also enhance their digital signage by using it to display donor walls, honoring the hospital's financial supporters. Unlike static walls, digital donor walls can be updated daily to reflect new developments. They can include donor photos, quotes from satisfied customers, and links to donors' websites and charitable organizations.

Patient Room Signage

The monotonous atmosphere of most hospitals can be alleviated with in-room signage. Patients can access various entertainment options such as games, television channels, and movie rentals. Additionally, a dashboard can provide information like the doctor's current availability, healthcare tips, and more. This could even include a countdown to when the patient can go home.

Digital signage solutions offer numerous benefits that can transform hospital environments, improving communication, enhancing patient and visitor experiences, and increasing overall efficiency.