According to the latest report by IMARC Group, titled, “Brandy Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027“, The global brandy market size reached US$ 23.7 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 33.4 Billion by 2027, exhibiting a growth rate (CAGR) of 5.77% during 2022-2027.
Brandy is a distilled spirit prepared from fermented fruits like grapes, apples, apricots, cherries, peaches, and plums. It contains a high proportion of alcohol and is rich in antioxidant compounds. It helps prevent wrinkles, poor vision, cognitive issues, and other aging symptoms. It also improves heart health, lowers blood pressure, reduces cancer risk, soothes colds and coughs, and boosts immunity. Moreover, it induces sound sleep on account of its soothing and relaxing qualities. At present, brandy is available through both online and offline distribution channels across the globe.
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Brandy Market Trends:
The rising standards of living, inflating disposable incomes, and increasing trend of consuming alcoholic beverages on special occasions are among the primary factors positively influencing the market. In line with this, improvements in the quality of products and the rising number of bars, pubs, cafes, and restaurants are strengthening the market growth worldwide. Moreover, the growing popularity of brandy due to its taste, flavor, and mouthfeel is offering lucrative growth opportunities to key market players for introducing more product variants. Apart from this, the increasing adoption of advanced technologies, such as artificial intelligence (AI) and machine learning (ML), within beverage industries to manage supply chains, predict sales, and gain insights into consumer behavior and preferences are stimulating the growth of the market.
Global Brandy Market 2022-2027 Analysis and Segmentation:
Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
- Courvoisier Cognac (Beam Suntory Inc.)
- Diageo Plc
- E. & J. Gallo Winery
- Emperador (Alliance Global Group, Inc.)
- F. Korbel & Bros.
- Martell, Speciality Brands Ltd.
- Rémy Cointreau
- Thomas HINE & Co.(EDV SAS)
- Yantai Changyu Pioneer Wine Company Limited.
The report has segmented the market on the basis on on region, product type, price and distribution channel.
Breakup by Product Type:
- Grape Brandy
- Cognac
- Armagnac
- Fruit Brandy
- Others
Breakup by Price:
- Value
- High-End Premium
- Super Premium
- Premium
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Exclusive Stores
- On-Trade
- Others
Breakup by Region:
- North America: (United States, Canada)
- Asia Pacific: (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe: (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America: (Brazil, Mexico, Others)
- Middle East and Africa
Key highlights of the report:
- Market Performance (2016-2021)
- Market Outlook (2022- 2027)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
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