As Saudi Arabia continues to embrace artificial intelligence and data-driven technologies, SAS is strengthening its presence and partnerships to support the Kingdom’s key industries in their digital transformation journey. With initiatives such as Saudi Vision 2030 at the forefront, the country has positioned itself as a leader in AI adoption, regulatory compliance, and cybersecurity. These strategic efforts have cemented Saudi Arabia’s reputation as a regional hub for technological innovation and digital trust, fostering a thriving ecosystem for businesses, government agencies, and financial institutions to leverage AI-powered solutions.
Recognizing the Kingdom’s rapid advancement in AI, SAS is committed to equipping organizations with the right tools and expertise to unlock the full potential of data analytics. The company is actively investing in local talent, expanding its team, and strengthening collaborations with key stakeholders to drive AI innovation across multiple sectors. Mohammed Kiki, General Manager of SAS in Saudi Arabia, underscored the company’s dedication to supporting the country’s digital ambitions. He emphasized that SAS’s participation in LEAP 2025 provided an opportunity to showcase cutting-edge AI-driven solutions designed to enhance efficiency, security, and decision-making in the public sector, financial services, telecommunications, and the oil and gas industry.
Across the globe, governments and enterprises rely on SAS’s AI-powered solutions to enhance security, optimize infrastructure, and mitigate fraud. One notable example is a European infrastructure agency that utilizes SAS Analytics for IoT to monitor 15,000 sensors installed on bridges, tunnels, and waterways in real-time. This proactive approach to maintenance ensures operational efficiency and public safety by detecting potential issues before they escalate into costly or dangerous failures. Additionally, SAS’s AI solutions play a pivotal role in defense and intelligence, where they provide critical decision-making capabilities at strategic, operational, and tactical levels. One government agency, for instance, uses SAS technology for insider threat detection, helping prevent the unauthorized sharing of sensitive information that could pose a risk to national security.
At LEAP 2025, SAS collaborated with industry-leading partners, including Microsoft and Al Moammar Information Systems Co. (MIS), to showcase AI-powered solutions tailored to various industries. The SAS booth featured a diverse range of real-world AI applications designed to drive efficiency and innovation. Among the highlights was the AI Smart City Solutions exhibit, which demonstrated how artificial intelligence and advanced analytics can optimize urban development, enhance public services, and improve overall city management. These smart city solutions are crucial in supporting Saudi Arabia’s urban expansion plans, ensuring sustainable growth and improved quality of life for residents.
Another major attraction was the AI-Powered Forecasting and Simulation showcase, a virtual reality-powered demonstration that illustrated the impact of AI-driven predictive analytics on industries such as government, banking, telecommunications, airlines, and oil and gas. By leveraging AI for forecasting and scenario planning, businesses can make more informed decisions, optimize resource allocation, and mitigate risks associated with market fluctuations and operational challenges.
Additionally, SAS highlighted its Cross-Industry AI Solutions, offering practical applications of machine learning and artificial intelligence in financial crime detection, risk management, and intelligent decision-making. These solutions help financial institutions and regulatory bodies enhance fraud detection capabilities, streamline compliance processes, and reduce financial risks by analyzing vast amounts of transactional data in real-time.
One of the standout presentations at LEAP 2025 was SAS’s AI-powered IoT Monitoring on Microsoft Azure. This solution enables organizations to monitor and analyze data from connected devices in real-time, providing insights that improve efficiency, security, and asset management. Mohamed Alammary, AI Solutions Lead, Customer Advisory EMEAP at SAS, delivered a detailed presentation on this innovative technology at the Microsoft Mini Theatre on Wednesday, February 12th. His session explored how AI-powered IoT solutions can be seamlessly integrated into existing infrastructure to enhance operational performance and drive digital transformation across industries.
As AI adoption continues to reshape industries throughout Saudi Arabia, SAS remains at the forefront of this evolution, empowering organizations to harness the power of data-driven intelligence. By integrating AI and analytics into their operations, businesses can enhance efficiency, improve risk management, and unlock new growth opportunities. SAS’s commitment to investing in local expertise, fostering strategic partnerships, and delivering cutting-edge AI solutions underscores its role as a key enabler of Saudi Arabia’s digital transformation. Through these efforts, SAS is not only supporting the Kingdom’s ambitious vision but also ensuring that organizations across sectors can thrive in an increasingly data-driven world.