BeyondTrust, a leading global cybersecurity company dedicated to protecting Paths to Privilege™, has announced the strategic appointment of Jim Ortbals as Senior Vice President of Global Partner Ecosystems. With over 25 years of extensive experience in channel leadership, Ortbals brings a wealth of expertise from working with some of the most prominent technology companies in the industry, including Cisco, VMware, Zscaler, and Deep Instinct. Throughout his career, Ortbals has consistently built high-performing ecosystems that have delivered tangible business outcomes, making him a highly valuable addition to BeyondTrust’s leadership team.
BeyondTrust, known for its cutting-edge solutions in identity and access management, sees Ortbals as a key figure to drive the expansion and success of its global partner ecosystem. As Brent Thurrell, Chief Revenue Officer at BeyondTrust, emphasized, Ortbals’ proven track record of empowering partners and driving significant business growth positions him perfectly to take the company’s partner ecosystem to the next level. Ortbals’ visionary approach to building collaborative partnerships and creating supportive programs is closely aligned with BeyondTrust’s mission to secure and manage access to critical systems, ensuring that their customers and partners worldwide are protected against evolving cyber threats.
In his new role, Ortbals will lead the global channel strategy for BeyondTrust, focusing on growing the company’s market share by leveraging its expansive and diverse partner ecosystem. With a strong commitment to channel success, BeyondTrust aims to enhance partner engagement, provide strategic resources, and offer financial and operational support to its partners. This comprehensive approach is designed to foster long-term, sustainable growth for BeyondTrust’s channel partners and is part of a broader strategy to create a world-class partner ecosystem that drives mutual success.
BeyondTrust’s commitment to its partners goes beyond simply providing products and services. The company emphasizes the value of collaborative engagement, utilizing its intellectual property to enable partners to create innovative and customized solutions tailored to their customers’ specific needs. Ortbals shares this philosophy, noting that his approach to channel leadership focuses on helping partners develop disruptive solutions by building on BeyondTrust’s world-class technology. By combining these technological capabilities with each partner’s unique expertise, Ortbals believes that BeyondTrust and its partners can deliver transformative outcomes that will benefit customers and enhance security posture across industries.
Looking forward, Ortbals is enthusiastic about the opportunities ahead and is eager to work closely with BeyondTrust’s partners to drive substantial growth and success. His appointment is expected to further solidify BeyondTrust’s position as a leader in the cybersecurity space while reinforcing its commitment to empowering its partners and creating a collaborative, growth-oriented ecosystem.
With Ortbals now at the helm of BeyondTrust’s global partner ecosystems, the company is well-positioned to further its mission of securing and managing privileged access, which is a critical aspect of safeguarding sensitive business assets. Ortbals’ extensive experience and forward-thinking approach are expected to enhance BeyondTrust’s ability to expand its partner network, leading to the development of innovative, high-impact solutions that address evolving cybersecurity threats. His leadership will be instrumental in ensuring that BeyondTrust not only maintains its industry leadership but also continues to build strong, collaborative relationships with partners, driving sustained growth and delivering unmatched value to customers worldwide. As a result, BeyondTrust is set to reinforce its position as a global leader in cybersecurity, providing the tools, resources, and support needed to ensure robust protection against the most sophisticated cyber threats.