MediaTek Introduces Dimensity Auto Cockpit Chipsets Empowered with Advanced AI Features

MediaTek has unveiled four new automotive systems-on-chip (SoCs) under its Dimensity Auto Cockpit lineup at NVIDIA GTC. Named Dimensity Auto Cockpit CX-1, CY-1, CM-1, and CV-1, these chipsets are engineered to deliver advanced AI-driven experiences within vehicle cabins, catering to a wide spectrum of vehicles from luxury to budget-friendly segments.

The Dimensity Auto Cockpit chipsets are specifically crafted to harness deep-learning capabilities, featuring an advanced ARM v9-A system alongside NVIDIA’s next-generation GPU accelerated AI computing and NVIDIA RTX graphics. This AI-powered platform empowers vehicles to execute complex tasks locally, facilitating functionalities like chatbots, seamless content delivery across multiple displays, driver fatigue detection, and various state-of-the-art AI-driven safety and entertainment applications.

The utilization of edge processing by the Dimensity Auto Cockpit platform provides numerous advantages to the automotive sector. These include enhanced security, increased speed, reduced latency, and real-time responsiveness compared to cloud-based solutions. Moreover, edge processing enables better reliability, availability, and personalization options for users. The chipsets are equipped with hardware-based security features and adhere to the latest automotive safety standards, ensuring the protection of user data and bolstering overall security measures.

The integration of an NVIDIA RTX GPU in MediaTek’s Dimensity Auto Cockpit sets new standards for in-cabin entertainment by enabling ray tracing for immersive visuals and AI upscaling for smooth action. With support for advanced connectivity and memory technologies, passengers can effortlessly stream content across multiple displays. Enhanced video conferencing capabilities, including AI gaze correction and audio enhancement, further elevate the in-car entertainment experience.

MediaTek’s Dimensity Auto lineup presents a comprehensive product portfolio tailored to the automotive sector’s diverse needs. This includes Dimensity Auto Connect, providing high-speed telematics and advanced Wi-Fi networking solutions, Dimensity Auto Drive, offering intelligent assistance and autonomous driving capabilities, and Dimensity Auto Components, delivering automotive-grade chipsets and standalone components renowned for their reliability and performance.

The collaboration between MediaTek and NVIDIA aims to propel the AI cockpit of the future forward, with the Dimensity Auto Cockpit chipsets leveraging NVIDIA’s cutting-edge graphics and AI technologies. This partnership seeks to introduce innovative in-vehicle user experiences, bolster safety and security features, and elevate connectivity services across various vehicle segments.
Jerry Yu, Corporate Senior Vice President and General Manager of MediaTek’s CCM Business Group, emphasized the transformative impact of generative AI on the automotive industry, likening it to its revolutionary effect on the mobile market. Yu highlighted the Dimensity Auto Cockpit portfolio’s role in ushering in a new era of AI-driven entertainment within vehicles, facilitated by a unified hardware and software platform that streamlines AI integration for automakers.

Ali Kani, Vice President of Automotive at NVIDIA, echoed the sentiment, underscoring how generative AI and accelerated compute technologies are reshaping the automotive landscape. Kani emphasized the role of Dimensity Auto chipsets in enabling enhanced user experiences, fortified safety measures, and advanced connectivity services tailored to diverse vehicle segments.

The Dimensity Auto Cockpit CX-1, CY-1, CM-1, and CV-1 chipsets offer a highly integrated solution that reduces bill-of-material costs for automakers. Equipped with a multi-camera HDR ISP, these chipsets support various safety applications, including front-facing, in-cabin, and bird’s-eye-view cameras. Moreover, the integrated audio DSP supports voice assistants, enabling drivers to interact with their infotainment system hands-free.

The new Dimensity Auto Cockpit SoCs are engineered to seamlessly support modern electrical and electronic (E/E) architectures, high-performance computing in vehicles, and software-defined vehicle architectures. This versatility empowers automakers to integrate the chipsets into a wide array of vehicles, spanning from premium to entry-level models, and enables them to deliver advanced AI-powered features across their entire vehicle lineup.

Deep learning is revolutionizing the automotive industry, unlocking a realm of possibilities for more personalized and intuitive computing experiences. AI applications in automotive extend from person-centric functionalities like intuitive and safe user interaction, emotion and cognitive recognition, biometric authentication, and health monitoring, to vehicle-centric capabilities such as intelligent traffic prediction and routing, safety enhancements, advanced driver assistance systems (ADAS), predictive maintenance, and leveraging the vehicle as a sensor.

As the automotive landscape evolves, the integration of advanced AI capabilities, exemplified by MediaTek’s Dimensity Auto Cockpit chipsets, will be instrumental in shaping the future of transportation. By facilitating more personalized, secure, and engaging in-vehicle experiences, these technologies not only elevate the driving experience but also contribute to the creation of safer and more efficient roadways.