United States Direct-To-Consumer Genetic Testing Market Study: Key Players, Trends, and Forecast 2028

According to a report by TechSci Research, titled “United States Direct-To-Consumer Genetic Testing Market - By Region, Competition, Forecast and Opportunities, 2028,” the United States direct-to-consumer genetic testing market is projected to grow at an impressive rate between 2024 and 2028. This growth can be attributed to the increasing prevalence of rare genetic diseases and growing public awareness and demand for personalized genetic services. The direct-to-consumer (DTC) genetic testing market is fragmented, with a few prominent firms and many small start-up businesses offering high-quality DTC genetic tests at lower prices. This solves affordability issues and positively impacts market growth. High growth in the United States and Canada is also increasing public awareness of DTC genetic tests. The market is expected to expand as people in densely populated areas of these countries use the internet more frequently. Simplified regulations in the region will also drive market expansion.

However, several factors may hinder the growth of the United States direct-to-consumer genetic testing market. High investment in technologies and a low-skilled workforce to handle sophisticated instruments may limit market expansion. High investment in manufacturing facilities, defects in DTC testing kits, and data privacy concerns regarding DTC genetic testing may also restrict market growth.

The United States direct-to-consumer genetic testing market can be segmented based on test type, technology, sample, and distribution channel. In terms of test type, the market can be divided into ancestry & relationship testing, predictive testing, nutrigenomic testing, carrier testing, skincare testing, and others. The predictive testing category is expected to register a high CAGR due to ongoing research and upgrades in platforms to enhance the efficiency of genome analysis procedures.

In terms of technology, the market can be categorized into single nucleotide polymorphism (SNP) chips, targeted analysis, whole genome sequencing (WGS), and others. The SNP segment is expected to drive market growth during the forecast period due to its ability to measure dosage change DNA polymorphism and its various applications such as microarray analysis in cancer research. The need to minimize errors in DTC genetic testing is also expected to support market growth.

In terms of sample type, the market can be divided into saliva/buccal swabs, blood, and others. The blood segment is expected to hold the largest market share during the forecast period because blood tests can identify a wider variety of components in the body compared to other tests and provide more accurate results.

Browse over XX market data Figures spread through 70 Pages and an in-depth TOC on the "United States Direct-To-Consumer Genetic Testing Market.” - https://www.techsciresearch.com/report/united-states-direct-to-consumer-genetic-testing-market/14923.html

Major companies operating in the United States Direct-To-Consumer Genetic Testing Market are:

• Ancestry.com, LLC
• Helix OpCo LLC
• MyHeritage Ltd.
• Living DNA
• Direct Laboratory Services, LLC

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Based on the distribution channel the market is further bifurcated into online and offline. The offline segment is expected to dominate the growth of the Direct-To-Consumer Genetic Testing market in the United States. This expansion is ascribed to an optimum availability of DTC consumers genetic testing kits. Moreover, OTC products are affordable, convenient, and less complex which in turn drive the growth of the market,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.  

“United States Direct-To-Consumer Genetic Testing Market-  By Test Type (Ancestry & Relationship Testing, Predictive Testing, Nutrigenomic Testing, Carrier Testing, Skincare Testing, and Others), By Technology (Single Nucleotide Polymorphism (SNP) Chips, Targeted Analysis, Whole Genome Sequencing (WGS), Others), By Sample (Saliva, Urine, Blood, Others), By Distribution Channel (Online v/s Offline), By Company and By Region, has evaluated the future growth potential of the United States Direct-To-Consumer Genetic Testing Market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the United States Direct-To-Consumer Genetic Testing Market.”

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About TechSci Research:

TechSci Research is a research-based management consulting firm providing market research and advisory solutions to its customers worldwide, spanning a range of industries. TechSci Research’s core values are value, integrity and insight. Led by a team of dynamic industry experts, TechSci Research provides its customers with high value market research and advisory services that helps them identify new market opportunities, growth engines and innovative ways to capture the market share. As a result, TechSci’s client leads rather than follow market trends. Not bound by legacy, TechSci’s cutting-edge research model leverages its decades of research knowledge and an increased use of technology as engines of innovation to deliver unique research value. Provided as an alternative to traditional market research, TechSci Research reports do not just deliver data and knowledge rather highlights the insights in a more usable and interactive format for its clients.

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