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Salesforce Administrator vs. Salesforce Business Analyst: What’s the Difference?

As the world of customer relationship management (CRM) evolves and becomes more dynamic, Salesforce has emerged as an industry leader, helping companies improve customer engagement, streamline processes, and grow faster. 

Many times people get lost in plethora of career opportunities Salesforce is offering. Two of them are: Salesforce Business Analysts and Salesforce Administrator

Are you confused about the difference between these two? You're not alone. These two roles are often misunderstood, even by people who work in the Salesforce ecosystem.

In this blog post, we'll break down the key differences between Salesforce business analysts and Salesforce administrators. We'll also discuss the skills and experience that each role requires. 

So, let's dive in!

What is a Salesforce Administrator?

Salesforce Administrators work with stakeholders to define business requirements and customize the Salesforce platform to meet their needs. They enable users to get the most out of Salesforce.

Salesforce Admins are best positioned to make the platform work for their company's goals.

Some organizations employ just one administrator; others employ many. You can think of Salesforce Administrators as your trusted advisors for everything in Salesforce. 

Some of the skills that would help you in excelling Salesforce Administrator skills include: 

  • Communication
  • Problem Solving
  • Learner’s Mindset
  • User Management
  • Security Management
  • Business Analysis

Salesforce Administrator: Roles and Responsibilities

Every Business want administrators who can look after the important data uploaded to the Salesforce cloud ecosystem. They are also required for managing the ecosystem and other important responsibilities. 

We've listed some of the major roles & responsibilities of a Salesforce Administrator below:

Salesforce Administrator Roles:

The following are just a few of the many roles a Salesforce Administrator must perform:

1. The responsibilities of data management

  • Ensures that users are not restricted from accessing vital data through their accounts. As well as unlocking user accounts and resetting passwords.
  • Responsible for creating and maintaining Salesforce.com reports.

2. Role in both technical and executive areas

  • Responsible for handling all technical resources associated with sales and available tools in Salesforce.
  • Handles all executive functions, such as user account maintenance, dashboards, and additional conventional tasks such as two-factor verification, and certificate issues.

3. General Management Duties

  • Acts as a link between users, business people, and application developers. Additionally, they assist users in creating reports that offer useful metrics.
  • Acts in the capacity of the primary System Administrator and coordinates the evaluation and extension of new requests for development.
  • In charge of managing the Salesforce.com workplace's many user situations by preventing account duplication and redundancy.

Salesforce Administrator Responsibilities: 

We've compiled a list of some major Salesforce Administrator responsibilities, so let's check them out:

  • Ensuring optimal performance of Salesforce systems and products to deliver the best results.
  • Facilitating smooth integration by upgrading and configuring Salesforce systems.
  • Managing Salesforce roles, profiles, sharing rules, workflows, and groups effectively.
  • Controlling user access to specific data, reports, and dashboards as needed.
  • Handling data import, export, quality maintenance, and backups efficiently.
  • Tailoring Salesforce applications and features using Object Manager, Lightning App Builder, and Process Builder tools.
  • Establishing and maintaining automated workflows, approval processes, and process builder flows.
  • Delivering comprehensive training, user support, and issue troubleshooting while maintaining system documentation.
  • Assessing and integrating third-party applications from Salesforce AppExchange for enhanced functionality.
  • Implementing data governance policies to ensure consistent data quality and adherence across the organization.

What is a Salesforce Business Analyst?

A Salesforce Business Analyst (BA) is a professional who helps businesses understand their needs and implement Salesforce solutions to meet those needs. 

They work with all levels of the organization to gather requirements, design solutions, and test and deploy those solutions.

Some of the Salesforce Business Analyst skills include:

  • Proficiency in the Salesforce Platform
  • Documentation
  • Project Management
  • People Management
  • Understanding Business Processes
  • Analyzing Business Needs
  • Expertise in Data Management

Salesforce Business Analyst: Roles and Responsibilities

Within every Salesforce-powered organization, the Salesforce Business Analyst assumes a multi-faceted role that complexly weaves together various responsibilities. Let’s the business-oriented dimensions of a Salesforce Business Analyst's roles and responsibilities.

Salesforce Business Analyst Roles:

With the main purpose of business optimization and improvised usage of Salesforce, Business analyst needs to play various roles at different stages of solution development.

The following are a few of the many roles Salesforce Business Analyst needs to perform:


  • Interviewing stakeholders, asking a lot of questions on details, and, gathering opinions to understand their requirements of the solution completely
  • Responsible for translating these requirements for the technical team

Role in Solution Development

  • Responsible for discussion and documentation of the solutions for better exchange between teams and departments.
  • Planning effective actions and solutions that meet the blueprint of the business stakeholders

Working on Feedback and Improvement

  • Testing and measuring the implemented solution before collecting feedback given by the client.
  • Resolve any issues communicated by the stakeholders for effective business solutions delivery.

Salesforce Business Analyst Responsibilities: 

Here are some of the major responsibilities that a Salesforce Business Analyst needs to fulfill:

  • Diving deeper into the collected business requirements to discover facts for the success of the business.
  • Setting up a foundation for the project through communicating with departments and stakeholders for deciding team requirements, processes, and other necessities for success.
  • Document the solution progress for the stakeholders to make a judgment on input, action, and fundamental outcomes.
  • Acting as a bridge between stakeholders and working teams for solution alignment with business needs.
  • Delivering comprehensive solutions by effective planning and actions taken during solution development.
  • Measuring and testing the developed solution through feedback and elicitation process.

Difference between Salesforce Business Analyst and Salesforce Admin

Variable factor

Salesforce Business Analyst

Salesforce Administrator


Problem-solving skills, understanding of business processes and project workflows

A deeper understanding of the Salesforce platform, including its features and functionalities and data management and security.


The Business Analyst makes sure that the platform is aligned clearly with the overall business-related strategy.

Focus is placed more on the effective and efficient working of the Salesforce platform.

Stakeholder interactions

The Business Analyst first understands the needs of stakeholders and translates them into functional specifications for the Salesforce platform.

Admin interactions with stakeholders are with the intent of training them on how to properly use the Salesforce platform.


A business analyst's average salary value is around $70,000 in the US

The average figure for a Salesforce admin salary is around $75,000 in the US



As we wrap up our journey through the worlds of Salesforce Business Analysts and Salesforce Administrators, we've discovered how these Salesforce certifications are the gears that keep the CRM engine running smoothly. To navigate this evolving landscape, continuous learning is key.

If you're excited to dive deeper into these roles, explore your potential in growing in this ecosystem by enrolling in the best Salesforce training program by S2 Labs. We're here to help you gain the skills needed to excel.

Remember, the CRM realm is vast and full of opportunities. With the right training, you can chart your course toward success. 

Let's take the next step together in shaping the future of CRM.

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