Q&A with Microsoft’s CVP of ads on keeping Bing Chat results from being too promotional, AI-powered search threatening publishers’ ad revenue, and more (Patience Haggin/Wall Street Journal)
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Patience Haggin / Wall Street Journal:
Q&A with Microsoft's CVP of ads on keeping Bing Chat results from being too promotional, AI-powered search threatening publishers' ad revenue, and more — Kya Sainsbury-Carter, who recently was named to head the company's ad business, offers an inside look at Microsoft's game plan
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