THE DEDICATED CANNABIS INDUSTRY’S TECHNOLOGY

The Cannabis industry has come a long way since its days in the shadows. Legalized in most US States and Canada, the cannabis industry has expanded to several international markets. 

The cannabis industry's evolving regulatory environment and limitations on marketing make it more challenging to succeed, but the most powerful driving force is its potential for commercial growth. 

As legalization spreads across the country, cannabis businesses must adapt technology to meet the needs of their customers. This also explains why more and more medical cannabis patients tend to buy beginner friendly seeds, grow them at home and harvest for their supply of weeds.

 

 

Cannabis Industry Marketing Automation

Today's market requires the latest marketing technology to stay competitive. As legalization in states continues to expand, the demand for cannabis products is at an all-time high. Despite federal law against cannabis, it has become legal in most states. As a result, demand for cannabis is increasing across a broad spectrum of society. In addition, retailers are encouraged to use the latest marketing technology to stay ahead of the competition. Digital channels are increasingly important to stay competitive, especially in the post-pandemic e-commerce boom.

 

CRM Systems

CRM systems for cannabis technology are gaining popularity because of their many benefits. By automatically collecting customer information, these software solutions can provide individualized marketing messages based on their purchases and preferences. Some CRM systems can even segment customers by products and shopping habits to provide more personalized communications. Such targeted messaging can also drive traffic during slow days. Moreover, CRM systems for cannabis technology can integrate ecommerce capabilities, allowing dispensaries to sell their products directly from their websites.

 

For example, 365 Cannabis is an ERP system for cannabis companies that are looking to expand beyond the seed-to-sale stage. This fully integrated software helps companies manage all aspects of their operations, from marketing and sales to finance and accounting. The company offers a free trial of its cannabis software. To learn more about CRM systems for cannabis technology, check out its website. It offers a variety of free trials and demos.

 

CBD Technology Within The Cannabis Industry

One of the most exciting new developments in cannabis technology is the use of CBD in legal medical cannabis. The recent explosion of edible products is helping to drive demand for CBD. Some companies, such as Lexaria Bioscience Corp., have developed patented delivery technologies that deliver 475% more CBD to the bloodstream than traditional formulations. Other CBD innovators are having similar success. Here are some of the newest cannabis technology innovations. This list is by no means exhaustive, but it does highlight a few of the most exciting developments in the CBD industry.

 

The CBD industry has driven new technologies in cannabis farming. New crop and plant growth techniques are helping farmers and individuals produce stronger varieties of cannabis plants. Using greenhouse technology, these plants are grown in controlled environments that are ideal for plant growth. These new techniques are encapsulating the chemicals in the plant, which helps make products with high levels of CBD. Furthermore, farmers are now using greenhouse technology to cultivate stronger cannabis plants. CBD technology in cannabis products is revolutionizing the industry and consumer receptivity.