Should You Be Packaging Your Products with Shrink Film?

Do you own a small or medium-sized business? If yes, then you know that packaging matters greatly in today’s time. When you head to a shopping arcade, you look at the packaging of the product and then make a buying decision. 

People would buy a product with good packaging - something that is not just appealing but also strong and durable. Flimsy packaging can be damaging to your business. 

Anyone starting up a business would need something to package the products. The good thing is you have a choice - thousands of packaging materials are out there. Now, the trouble is choosing the best packaging for your product. Which one should you go for? 

You want something flexible, rigid, and specialized. When packaging comes to our mind, we think of using shrink film. It’s been the most popular way to package most products, and there are many reasons why you should go for it. 

You can buy plastic wrapping for packaging in bulk and be sorted for the rest of the orders. Before you make a bulk order (you should go for it nonetheless), here’s an informative article on why shrink film is the best bet for packaging your products. 

Let’s get started! 

What is a Shrink Wrap? 

Shrink wrap is a film (a plastic one) that holds everything together and protects the product from weathering or dust. You want everything in the package to be safe and unaffected. 

Shrink film can be wrapped around anything you sell. It is tight-fitting, and you can seal it yourself without extra labor. 

Small or big items - shrink film is versatile and can wrap anything you desire. Sometimes people get confused between the stretch wrap and shrink wrap. These two materials are completely different. 

Stretch wrap is also a film but elastic and stretches far around the object. Usually, people use it to wrap pallets that are to be shipped. Shrink wrap shrinks and is applied loosely. You can package individual products in this or even bundles of products. 

The Pros of Using Shrink Wrap

Using shrink wrap has several benefits. Even when you see the roll of shrink wrap, you know it can wrap your products tightly. Your customers will be pleased when they see a tightly wrapped and protected package on top of the product. 

The first benefit of shrink wrap is that it’s a protective layer. Once the shrink wrap is sealed, the products are no longer vulnerable to dust or contaminants. 

Even when you pack something that can be drenched and destroyed, a shrink wrap protects it from moisture. 

Some of the films can also protect the products from harmful UV rays. At the end of the day, you want something to protect the product from any external factors. So, shrink film is quite good in terms of protecting the contents. 

Second thing you would love about the shrink wrap is its durability. If you want to pack software boxes, CDs, and office supplies, there is nothing like shrink film. You can also wrap food products with this. The film is thick and sturdy, so you need not worry about durability. 

When we think about the third benefit, it’s definitely versatility. Every sector can use shrink film to package the products. The material is versatile! 

You can wrap anything from food products to office supplies with this material. 

The fourth benefit is that it's tamper-proof. The wrap is sealed, so it holds the shape without any tampering. Most pharmaceutical companies also use shrink film to wrap their products. Government agencies and banks also prefer to shrink film because it is well-protected. 

The fifth benefit is that shrink wraps are now available in different colors and with logos as well. You can promote your product using shrink wrap with a logo. This is one way to improve the visibility of your brand. 

Extending shelf life is another benefit of using shrink wrap. Food production companies sell their products, but they want to increase the shelf life. Most of the muffins and bread you find in the market are packaged using shrink wrap. That’s because it preserves all the good quality of the product. 

In a nutshell, shrink wrap is the best material to package any product of your choice. You will be pleased by the end-result and your customers will be happy too.