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Blockchain could be a solution to one of the biggest search engine problems

Blockchain could be a solution to one of the biggest search engine problems. 

Blockchain: Introduction 

Blockchain is a cryptocurrency explorer service, also known as a cryptocurrency wallet and a cryptocurrency platform that supports Ethereum, Bitcoin Cash, and Bitcoin. Blockchain also provide stats, Bitcoin data charts, and market information.

 

The History of Blockchain

In month of August 2011 Blockchain.com was launched and it was founded by a founding team member at the exchange Coinbase of crypto-currency  whose name is Ben Reeves. Ben Reeves had a differing opinion on the future of Coinbase, so he had to leave Coinbase to begin the Blockchain.com, which provides data on recent transactions, charts on the bitcoin economy, mined blocks in the bitcoin blockchain, and also the resources and statistics for developers.

In the month of February 2014, Apple Inc. had to take out the Blockchain.com app from the iOS App Store of Apple Inc., which caused a harsh response from the Blockchain community along with an outcry of the public in the community of bitcoin, most notably within the community of Reddit. In the month of July 2014, Apple had to reinstated the Blockchain.com app.

In month of October 2014, Blockchain.com closed a fundraising of about $30.5 million round from Mosaic Ventures and Lightspeed Venture Partners, which was known to be  the biggest round of financing in the digital currency sector at that period.

In the month July 2019, Blockchain.com launched its own cryptocurrency exchange. In the month of September 2020, the company then  joined the Coalition for the App Fairness which aims to have a negotiate for a better conditions for the inclusion of their apps in the app stores.

In the month of February 2021, Blockchain.com raised an amount of about $120 million funding round from Kyle Bass, Rovida Advisors, Moore Strategic Ventures, Access Industries, Eldridge, Lightspeed Venture Partners, GV, Lakestar and other investors that are unnamed.

 

How can Blockchain Technology Be a Good Use for The Industry?

Right now Blockchain technology and Bitcoin is on everyone's lips but hardly had anyone really understand what it exactly is. Nevertheless, the expectations are so high. So first of all let's become very clear about this digital cryptocurrencies such as the likes of Bitcoin so that we can understand this technology's potential for the industry we are trying to talk about. 

Bitcoin is an electronic money, digital money or cryptocurrency that allows money storage, trading and exchange in a digital form.

Bitcoin is a currency that is completely digital. It was created in 2009 and it uses peer to peer technology for quick facilitatation of payments.

Search engines are a very important and fundamental part of the web browsing experience, but users are becoming more increasingly uncomfortable with the quantity of personal data that are going into curating results.

Until this recent time, it had seemed nearly impossible for users to benefit from search functionalities that is enabled by their data without having to hand it over to a third party, but there are some people that believes that blockchain technology can provide help to deliver the best of both worlds.

An interview was held with a co-founder and the President at the Partisia Blockchain Kurt Nielsen, to know more about the potential impact that blockchain would be having on the search market, SEO and also the online advertising industry.

 

What are the aspects of Partisia blockchain that makes it suitable for search engines?

Partisia Blockchain are solutions primarily for interoperability and privacy. The collaboration with other Better Internet Search will gradually make an exploration to different ways of personalized searching without compromising privacy. 

Through the use of private and public smart contracts, Partisia Blockchain makes provision of the infrastructure for privacy, preserving digital agents that automatically brings the data of the users into play on demand without even exposing the data itself at all. To see an example, a search machine can be merged directly to a search results accordingly to the private preferences of users without even the user sharing any of those preferences.

 

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