How to get more views on TikTok

Of all the social networks that exist today, the most popular is TikTok . And do you know why? Because it is based exclusively on short videos , which can be interactive or not. And thus, dynamically, they keep the attention of those who browse the platform. So we are going to teach you here how to get more views on TikTok.

The success is so great that this social network has already exceeded 100 million users in Latin America alone and is expected to reach 136.1 million users in 2022, a growth of 12.8% compared to the previous year, according to the annual report "Latin America Social Network Users 2022" , prepared by eMarketer | Insider Intelligence.

This scenario holds great promise for content creators, who strive to create videos that not only grab attention, but go viral.

And this is where many people fall halfway...

How to get more views on TikTok? This is one of the main questions of those who are starting to use the platform or those who have not yet succeeded in TikTok.

If this is also your question, good news: today we bring you incredible tips that will help you inflate your videos on this social network.

But what makes it a phenomenon?

Before bringing you the best tips that will help you reach another level on this platform, it is important that you know what makes this social network a true phenomenon.

Launched in 2016 by ByteDance in China, the app was known as Douyin.

Its launch on the international market took place in September 2017 and a year later it already registered huge figures: it had been downloaded 80 million times in the United States and 800 million around the world, according to data from the Sensor Tower company .

Given this scenario, ByteDance acquired Musical.ly, an app very similar to TikTok, to take advantage of the platform's user base in the United States and, from there, TikTok was born.

The platform is currently available in 150 markets and in 75 languages. And there are already more than 3 billion downloads, with 1 billion monthly active users.

But what makes it such a special social network that has grown significantly around the world?

It is that it has revolutionized the way people consume and receive information.

To determine your interests, the platform tracks the types of videos you interact with, like, comment, share; if you like outdoor-focused videos, for example; if you like duos clips etc.

This is possible thanks to its technology that combines the power of artificial intelligence.

In other words, in addition to using the information from your registration, the application collects information about your preferences based on your navigation in it.

This way, you will get exactly what you want while browsing the app.

But you may wonder: is this the only reason why it has become such a phenomenon?

The answer is no.

Another reason is the support of various celebrities from around the world, who post videos and interact with those of other users. The result? Generation of viral content on TikTok.

Another reason for its popularity is that it is easy to use: creating and sharing videos is very easy and you can post all kinds of content, even videos about your routine.

In addition, its versatility when it comes to creating content also makes this social network one of the most interesting.

However, this not all. Another factor that attracts so many users is the fact that the platform makes it easy to monetize content. That is, you can earn money with the videos you post.

This is possible thanks to partnerships with companies and “gifts” (followers can send money to tiktokers through a marketplace that connects brands and lives).

How to use TikTok

TikTok, a platform made exclusively for videos, allows you to create 15-second videos and loop videos of up to 60 seconds.

On TikTok you can find everything from people dancing, dubbing , cooking, doing magic tricks, and comedy acts.

And if you want to use and abuse the tools that the social network offers you, you can edit the videos in real time, use augmented reality filters and functions that allow you to synchronize a video with any soundtrack you can imagine.

You can also like, comment and share videos, follow profiles that you find interesting and interact with users.

How to get more views on TikTok

Now that you know a little more about the platform, why don't you take note of the tips that we have prepared to help you increase your views on TikTok?

They are the following:

Make your account public

We know it seems obvious, but it's not. There are a lot of people with private accounts on the platform, and if your goal is for your content to go viral, then the first step is to make your account public. In this way, everyone -whether they follow you or not- will be able to see your videos.

Create videos that stand out

Yes, it seems obvious, but it is not. The first step to get more views on your posts is to make videos that stand out and go viral.

But what is a viral video ? It's one that tells stories, sparks conversation, and holds attention.

Remember that nobody likes to watch a boring video, so be creative.

Use creative voice and sound effects to bring your videos to life.

Use popular and upbeat music

Music is the “icing on the cake” on TikTok.

That is why it is important to choose the music that will be part of your video.

One piece of advice is to use and abuse popular and upbeat songs: the more users know about the song, the more likely they are to like your video.

Also, by using popular and upbeat songs, your videos can appear on the “For You ” page, gaining the attention of other people who don't follow you on TikTok.

Use strategic hashtags

When you choose well the hashtags that will accompany your videos, they have a better chance of appearing in user searches. Therefore, think carefully about how you would search for the audience you want to reach and define your hashtags.

But remember to use hashtags that contextualize the video.

Also try to use famous hashtags, which are popular on social media.

To help you find out what they are, use one of the available applications that select the most used hashtags on the platform .

These applications separate the hashtags by trending and the most used of the day. One suggestion is HashTags For TikTok – Best Tags For More Likes.

And when you participate in any challenge in the application, use the corresponding hashtag. This helps put your content on the “For You” page.

Now, speaking of that page, don't use the hashtags #ForYou, #ForYouPage or #FYP, because that won't get your video more views on TikTok.

Another tip is to tag the creator who inspired your video or is related to your account. This kind of attitude reinforces the app's sense of community and can help you improve your video views.

Choose the best times to post on TikTok

In order for your content to reach as many people as possible, publish at times when the number of users on the platform is high.

And the best moments are:

• Monday: 7am, 11am and 10pm;
• Tuesday: 2, 4 and 9 p.m.;
• Wednesday: 7am, 9am and 11pm;
• Thursday: 9am, 12pm and 7pm
• Friday: 6am, 1pm and 3pm;
• Saturday 11am, 8pm and 9pm
• Sunday 8am, 9am and 5pm.

1. Complete the challenges proposed by TikTok

Those who have already participated guarantee it: doing the challenges proposed by the platform helps to significantly increase the number of views of the videos.

And it is that the hashtag #challenge has more than 3,700 million views on TikTok.

Collaborate with other TikTok users

And speaking of reinforcing the sense of community on the platform, try to help other users. One way is by doing duets and challenges.

It is a benefit for you and for the other user, since this type of challenge tends to increase views.

Make live videos

This type of content generates between 6 and 10 times more views than regular videos. So if you want to improve your engagement, this is a type of content you should produce on TikTok.

But for this strategy to work, try to advertise your live videos early. And when you go live, remember to notify your followers so they can access your video.

Another tip to get great views for your live videos is to post them often. People love to follow and consult the material of those who are always producing.

Interact with verified users

Interaction on any social network is one of the things that generates the most feedback and it was not going to be any different on TikTok.

Therefore, always interact on the content of other users, especially verified ones.

This is important because your supportive, encouraging, constructive and creative comments can draw attention to your profile and consequently more people will see your videos.

Share your videos on other social networks

Not everyone has TikTok, right? But that doesn't mean they can't see your videos posted on the platform and help you get more views on TikTok.

But for that to happen, you have to promote your videos on other social networks like Facebook, Twitter and Instagram.

So those who don't have TikTok see your content, and those who do, but don't follow you yet, can find your profile and start following you on TikTok.

Post content every day

On any social network, consistency is one of the main success factors, and it's no different on TikTok.

So, post every day. This will make it easier for your profile to be found in the content suggested by the TikTok platform.

Do duets

This strategy, in addition to attracting new followers, is excellent for increasing the views of a video, since the followers of both accounts will see the publication, and they will even be able to follow the account of those who do not follow.

But for this strategy to work, look for profiles with an audience larger than yours.

But how do you know the performance of your videos?

Now that you know how to increase the number of views of your published videos, you need to know how to evaluate your performance on TikTok.

And the path is easy. You just have to convert your account to a Pro account, which is available to all TikTok users.

From there, you'll have access to TikTok Analytics, a unique dashboard within the TikTok app that provides performance metrics for a TikTok account.

In this control panel you will have access to complete data on the general performance of the account, as well as individual data for each video published.

The metrics you'll find in TikTok Analytics include the following data: video views, profile views, likes, comments, shares, followers, number of videos you've posted, and number of lives you've done.

Did you like our tips to have more views on TikTok?

Now that you know how to get more views on TikTok, how about you start creating viral videos on TikTok?

Also, forward this article to that friend you know who also wants to get started on this social network and also read how the TikTok algorithm works .