Why Choose Google AdWords
Google AdWords Study
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, or videos to web users.
It can be placed as ads both in the results of search engines like Google Search (the Google Search Network) and on non-search websites, mobile apps, and videos now known as Google Ads for search, it is an online advertising platform.
Roles and Responsibilities of a Google Ad Specialist
- The responsibility of a Google Ad Specialist is to launch fresh campaigns.
- Conduct keyword research and discover the queries they would like to target.
- Manage Google Ads campaigns weekly and monthly campaign management and optimization are the responsibilities of a Google Ads Expert.
- A Google Ad Expert will build a campaign strategy among the first things they accomplish.
- A Google Ads professional can assist a firm in maximizing the potential of its campaigns.
Why Choose Google AdWords
Google Ads is one of the most effective methods of paid online advertising
Google Ads allows businesses to reach anyone who uses Google to search for information, products, and services online. When used properly, Google Ads has the potential to send you large numbers of people who want exactly what you have to offer.
It is a flexible marketing platform
Anyone who uses Google Ads regularly can testify it’s an extremely flexible marketing platform. It’s suitable for all kinds and sizes of organizations. You can literally turn internet traffic on and off using this system. It is also compatible with a wide range of other marketing platforms and software systems.
You can easily customize campaigns to focus on specific types of online users. For example, you can target people by location, the type of device they’re using, and the Google-owned website they’re accessing (e.g., Google search, Google Maps, YouTube).
You get a high return on investment
Unlike other marketing strategies, Google Ads makes you pay only for ads people click on. Once you optimize Google Ads campaigns, you can get a high return on investment, which may not be possible with other marketing strategies.
To get a clearer picture of what will give you the best results, you have to continually test and track your campaigns. Google Ads is perfect for this because it’s very transparent, and the information you need is readily available.
Get speedy transparent results
Google Ads is known for delivering quick, straightforward results and reports of your campaigns. It is easy to analyze the progress of your campaigns because the dashboard gives you all of the information related to each campaign, such as the ads clicked, the keywords that website visitors entered, and the cost of clicks.
Career Benefits
Job Opportunities
Career Advancement
Increased Earning Potential
Things you will learn
Some of the skills you will acquire in the course of study include:
- Google Adwords - Introduction
- Google Adwords - How to use Google Ads
- Google Adwords - How to spy on competitors to get ideas
- Google Adwords - How to pick the right keywords for your campaign
- And lots more..
